Product Data Normalization is all about optimizing existing client data into a consistent one with uniformity. Normalized data will help to get the right data in the right format in the right fields arranged well in a database. Also, ensuring the duplicate data gets eliminated and a clean unique data appears!

E-Commerce Business Consequences without Product Data Normalization

  • Lots of data lead to data inconsistency in terms of units of measurement, volume, color to name a few
  • Confuses the visitor and gets them to think that the site is not consistent in the representation of the e-commerce site values
  • Inconsistency of data in the product attributes values make the customer get confused about the product information
  • Improper Product Data normalization takes times to reach the exact product page to the customer

Altius in Product Data Normalization Services

  • Altius will perform a site analysis and will come out with discrepancies or inconsistencies in the website
  • Multiple parameters will be evaluated and gaps will be identified
  • In-house developed software Data Analyzer with a unique data validation module helps identify the inconsistency
  • Map the customers search parameters and will present the data based on customers' recommendation
  • Product Data Normalization ensures to give the required data with considerable information

Advantages of Product Data Normalization

  • The entire site will be consistent with each other pages and provides a consistent experience to the visitors
  • A customer sees the description of all the products in the same manner irrespective of the location they log from
  • Product Data Normalization services will reduce the data duplication
  • Normalized data readily available to grab the customer attention
  • Gains the product visibility from the normalized product data